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Learn to prompt and you'll learn AI.

Hamish Nicklin · CEO & Co-Founder ·

Podcast

I bang on about this all the time: want to learn AI? Learn to prompt. This paper from the University of Chicago proves why.

Same AI, same goal, same information - outcomes varied by 73% based purely on who wrote the prompt. The well-established gender gap in negotiations actually reversed when people delegated to AI.

The research shows that unconscious prompting - just writing what comes naturally, like you're chatting to a mate or how we've all got used to searching on Google - produces results that are heavily shaped by who you are, for better or worse.

Learning a prompt framework, like the one we teach people at AgentFlow, doesn't fight that. But it gives people a conscious structure to work within. What happens is you start making deliberate choices about what you're putting in the little chat box rather than just defaulting to old habits.

It's the difference between someone who's never been coached just "communicating" in a meeting versus someone who's learned to structure their thinking. Your underlying personality doesn't disappear - it just gets channelled more effectively.

There's so much more in this paper, but I've done the old Google NotebookLM thing on it and turned it into a podcast. If you want to have a listen - it's WELL worth 15 minutes as it gives so much insight into AI and where to start.

If this sounds like your business.

Most of what we write about starts inside the licences you already pay for. The way in is a quick call - tell us what's going on and we'll tell you honestly where we'd start.

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